Honouring PG’s winning attitude.

Paul George is one of the most resilient players in the NBA. Dedicated and determined, he’s kept rising towards his goals despite the countless obstacles he’s faced to ultimately realise his dream of playing at the pinnacle of the game. To launch his latest signature sneaker and honour his journey to the top, we created a bespoke, hand-embroidered gym banner that celebrates his mindset and sent two up-and-coming players to deliver it to him at his old high-school stomping grounds.